Hi, I’m Maria, the founder of Noaré.

I started this brand because I was frustrated with tanning lotions that always let me down. They left me streaky, orange, smelling strange, or with ruined clothes and sheets. I knew I couldn’t be the only one who wanted a natural tan without all those problems — so I decided to create it myself.

The Mission

Our mission at Noaré is simple: to make tanning easy, stress-free, and confidence-boosting. We believe every woman deserves to feel beautiful in her own skin without worrying about streaks, stains, or odors. A tan should feel like self-care, not a headache.

Why Noaré,

What makes Noaré different is that we built it from real struggles and real feedback. We use Advanced Color-Correcting DHA Technology and Odor-Neutralizing Complex to solve the exact issues that other lotions ignore. No streaks, no orange, no “biscuit smell.” Just a natural, even glow you can trust — every single time.

  • I spend a lot of time showing homes in the Florida heat, and I always want to look put together. I’ve tried so many tanning lotions, but this is the only one that gave me a golden glow after one day without smelling like chemicals. I used it before an open house weekend and I had three people compliment my tan—one even asked if I just got back from vacation! No streaks, no weird orange undertones. I’m never going back to the stuff I used before.

    Jessica R.
    Miami, FL
  • As a full-time nurse, I don’t have time to lay out in the sun all day. I used Noaré before going to the pool for just an hour, and y’all… the difference was wild. I actually got a nice even tan without burning. It smells like coconut and sunshine, not that gross biscuit smell I always hated. Plus, my skin felt so soft after—I didn’t even need to moisturize. It’s honestly the best part of my self-care routine now.

    Brittany L.
    Scottsdale, AZ
  • Okay, I’m gonna be honest, I was suuuper skeptical. Every tanning lotion says ‘no smell, no streaks’ and I’ve been burned before—literally and figuratively. But I had a rooftop party coming up and wanted a glow, so I gave Noaré a shot. Used it in the morning, went outside for maybe 2 hours, and by that night I had the prettiest sun-kissed color. It didn’t ruin my sheets or clothes, which NEVER happens for me. I’m hooked.

    Sasha N.
    Brooklyn, NY